Privacy Notice

1. ABOUT THIS NOTICE

This privacy notice explains how Double-6 English collects, uses, stores and shares personal information.

It applies to people who:

• visit our websites;
• request a free resource;
• request free marking;
• submit pupil work for feedback;
• join our email list;
• purchase a product or service;
• take part in tuition or another Double-6 English programme; or
• contact us with an enquiry.

Double-6 English provides services primarily to parents and carers of secondary-school pupils. Some of the information we process may therefore relate to children.

We aim to collect only the information we reasonably need.

2. WHO IS RESPONSIBLE FOR YOUR INFORMATION?

Data controller:

Edward Muir of Double-6 English trading as Double-6 English

Business address:

17 Elleray Road
Middleton
Manchester
M24 1NY
United Kingdom

Email:

ed@double6english.com

3. INFORMATION WE MAY COLLECT

Information about parents, carers and customers may include:

• name;
• email address;
• contact details;
• communications with Double-6 English;
• email subscription and marketing preferences;
• products or services requested or purchased;
• payment and transaction information;
• information submitted through website forms; and
• technical information generated when using our websites.

Information about pupils may include:

• first name or initials;
• year group, where supplied;
• GCSE English course or texts studied, where supplied;
• handwritten or typed examination answers;
• photographs or electronic copies of school or examination practice work;
• the amount of time taken to complete a task, where supplied;
• marks and educational assessment information;
• feedback, annotations and improved examples created by Double-6 English; and
• other educational information voluntarily supplied by the parent, carer or pupil.

Please do not provide information that we do not need.

For the free marking service, we do not require a pupil’s full name, home address, date of birth or school name.

4. WHERE WE GET INFORMATION FROM

We may receive personal information:

• directly from you;
• from a parent or carer submitting information about a pupil;
• from a pupil where appropriate;
• when somebody purchases or requests one of our services;
• through our websites and forms;
• through our email systems; and
• from service providers involved in processing a transaction or operating our website.

5. WHY WE USE PERSONAL INFORMATION

We use personal information to:

• provide requested educational resources;
• deliver the free marking service;
• receive, review and return pupil work;
• provide tuition, marking and educational feedback;
• administer paid products and services;
• respond to questions and customer-service requests;
• keep appropriate business and financial records;
• operate and secure our websites and online services;
• understand whether our services and marketing are working;
• send educational or marketing emails where permitted; and
• comply with legal obligations.

6. OUR LAWFUL BASES

UK data protection law requires us to have a lawful basis for using personal information.

Providing requested resources and free marking

We rely primarily on our legitimate interests in responding to a request made to us and providing the requested educational service.

Our legitimate interest is to operate Double-6 English and provide the resource, marking or feedback that a parent, carer or pupil has specifically requested.

Where a pupil’s information is involved, we take particular care to minimise the information collected and consider the pupil’s rights and interests.

Paid products and services

Where you purchase a product or service, we process information where necessary to enter into or perform our contract with you.

Customer service and administration

We may rely on legitimate interests where necessary to respond to enquiries, administer our business, maintain records, prevent misuse and operate our services efficiently.

Legal and financial records

Where we are required to retain or process information by law, we rely on legal obligation.

Email marketing

Where consent is required for electronic marketing, we rely on your consent.

You can unsubscribe from marketing emails at any time using the unsubscribe link contained in those emails.

Website analytics and advertising technologies

Where consent is required for non-essential cookies, advertising pixels or similar technologies, we will seek that consent before using them.

Where you have consented, we may use advertising technologies provided by organisations such as Meta to understand the effectiveness of advertising and website visits. These providers may receive technical information about your interaction with our website.

7. INFORMATION ABOUT CHILDREN

Some information submitted to Double-6 English relates to pupils under the age of 18.

The free marking service is primarily offered through parents and carers.

Parents and carers should avoid sending unnecessary identifying information about a pupil.

If you are a pupil reading this notice:

Double-6 English may receive a copy or photograph of your English work so that it can be marked and feedback can be provided.

We do not need information such as your home address, date of birth or school name to do this.

We use your work for the educational service requested and protect it in the same way as other personal information.

If you have a question about this, you can ask your parent or carer or contact us at ed@double6english.com.

8. SPECIAL CATEGORY OR UNNECESSARY PERSONAL INFORMATION

We do not normally need sensitive personal information in order to provide our services.

Please avoid including information about health, ethnicity, religion or other sensitive personal matters unless it is genuinely necessary.

If unnecessary sensitive or identifying information is accidentally included in submitted pupil work, we will not intentionally use it for another purpose and may delete it where appropriate.

9. FREE MARKING SUBMISSIONS

For the free marking service, parents or carers may send us:

• photographs of handwritten work;
• typed documents;
• the question attempted;
• the approximate completion time; and
• any limited contextual information needed to understand the submission.

We use this information to mark the work and provide educational feedback.

One free marked answer is currently offered per family unless Double-6 English agrees otherwise.

10. WHO WE SHARE INFORMATION WITH

We use external services to operate Double-6 English.

These may include:

Kit

Used to manage email subscriptions, delivery emails and newsletters.

Netlify

Used to host parts of the Double-6 English website.

Google Workspace and Google Drive

Used for business email, communication, file storage and delivery of resources.

ThriveCart

Used to manage sales and checkout for some paid products and services.

Stripe

Used to process card payments.

PayPal

Used to process payments where offered.

Meta

May be used for advertising, advertising measurement and website analytics where the relevant technology is enabled and permitted.

Some of these organisations act as service providers to Double-6 English and some may process information in accordance with their own legal responsibilities.

We do not sell personal information to advertisers.

11. INTERNATIONAL TRANSFERS

Some technology providers used by Double-6 English may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we take reasonable steps to ensure an appropriate legal transfer mechanism or safeguard applies, as required by UK data protection law.

You can contact us if you would like further information about international transfers relevant to your information.

12. HOW LONG WE KEEP INFORMATION

We keep personal information only for as long as reasonably necessary for the reason it was collected.

Our normal retention periods are:

Free marking submissions and feedback

Normally retained for up to six months after feedback has been returned, unless there is a legitimate reason to keep it for longer or the family subsequently becomes a customer.

General enquiries

Normally retained for up to 12 months after the enquiry is concluded, unless the person becomes a customer.

Paid tuition and educational records

Normally retained for the duration of the service plus one academic year, unless a longer period is reasonably required.

Payment, tax and accounting information

Retained for the period required for accounting, tax and legal purposes, which may be up to six years.

Email subscriptions

Retained until you unsubscribe or ask us to delete the information, subject to retaining limited information where necessary to respect an unsubscribe request.

Website and technical information

Retained in accordance with the relevant provider settings and only for as long as reasonably required for security, analytics or administration.

At the end of a retention period, information is deleted, anonymised or securely disposed of unless there is a lawful reason to retain it.

13. SECURITY

We take reasonable technical and organisational measures to protect personal information against unauthorised access, accidental loss, alteration or disclosure.

No online service can guarantee absolute security.

Parents and carers should therefore avoid submitting unnecessary personal information with pupil work.

14. YOUR DATA PROTECTION RIGHTS

Depending on the circumstances, you may have rights including:

• the right to access your personal information;
• the right to have inaccurate information corrected;
• the right to ask for information to be erased;
• the right to ask us to restrict how information is used;
• the right to object to certain processing;
• the right to data portability in applicable circumstances; and
• the right to withdraw consent where processing is based on consent.

Not every right applies in every situation.

To make a request, contact:

ed@double6english.com

We may need to confirm your identity before dealing with a request.

15. MARKETING

If you have chosen to receive Double-6 English emails, we may send educational information, resources and information about relevant Double-6 English products or services.

You can unsubscribe at any time using the unsubscribe link in the email.

Unsubscribing from marketing does not prevent us from sending messages that are necessary to provide something you have specifically requested or purchased.

16. COOKIES AND SIMILAR TECHNOLOGIES

Our websites may use cookies or similar technologies required for the website to function.

We may also use analytics or advertising technologies where these are enabled.

Where UK law requires consent for a non-essential technology, it should not be activated until the appropriate consent has been obtained.

17. CHANGES TO THIS PRIVACY NOTICE

We may update this notice if our services, technology providers or legal obligations change.

The latest version will be published on our website with its most recent update date.

18. HOW TO COMPLAIN

If you have concerns about how Double-6 English uses personal information, please contact us first:

ed@double6english.com

You also have the right to raise a concern with the Information Commissioner’s Office.

ICO Head Office
4th Floor, No.3 Circle Square
5 Hawkshaw Street
Manchester
M1 7BL

Website: ico.org.uk

19. CONTACT

For any questions about this privacy notice or the personal information Double-6 English holds about you, contact:

ed@double6english.com

Business address:

17 Elleray Road
Middleton
Manchester
M24 1NY
United Kingdom